Rush Theatre Company
We were approached by the Rush Theatre Company in regards to re designing their website for them and make it more engaging for users. They complained of not having any site engagement from users or anyone contacting them through their website.
From the very beginning, it was clear that the Rush Theatre Companies website had no call to actions and was simply dormant and uninviting. Our initial meetings with the company’s team allowed us to gain more insight into their vision, goals, and target audience, which laid the foundation for our design approach.
- User Research
- Logo
- Web Design
- Analytics Tool Integration
- Poster Design
- Magazine Design
- Theatre
Rush Theatre Company
key features and functionality
- Tickets & Sales: We incorporated and collaborated with other theatre companies showcasing all of rush theatres shows within the tour section of the website allowing customers to buy tickets directly from the theatre itself. This cut alot of issues that may arise with ticket sales.
- Subscription Function: Incorporated a subscription form for users to receive news and updates on upcoming events and potential deals. This feature will also act as a measurement tool measuring how many users engage with the company via subscriptions.
- Analytics Tool Integration: We embedded into the site a tool that will be able to measure the sites user data. This way the company can oversee how a user interacts with their website, the amount of traffic gained, where the traffic is coming from and to also keep an eye on their conversions and sales.
Rush Theatre Company
Magazine Re Design
To capture the essence of Rush Theatre Company’s dynamic performances, we changed the layout of their old programme magazine and modernised it giving it a more updated modern look as opposed to its old outdated style.
Identifying
The Problem
We had only 48 hours to complete the magazine and so we went ahead and conducted our usability study to find pain points and issues that users identified.
We found Four Major issues that users picked upon:
We need you to razz our magazine as its too outdated now and doesn't bring in any sales the way it used to
Dawn CEO Rush Theatre Company
Creating
The Solution
The Finished Look
Before & After
Poster Design
Absolutely brilliant and attentive service, from Digital Designs. I felt our website was in safe & confident hands. Exact step of the process was fully explained and our idea were professionally communicated onto our site. After sales service was on hand to assist us as well which enabled us to have confidence in using the site. Throughly recommend! A Stat! Bellissimo
